Marketing Intern
Job Summary
The Marketing Intern will be responsible for managing social media content calendars across platforms like TikTok and Instagram. The role involves influencer and KOL coordination to boost brand visibility through collaborations. Additionally, the intern will assist in creating marketing materials and maintaining a consistent brand identity.
Responsibilities
- Manage social media content calendars
- Produce short-form videos and edits
- Coordinate influencer and KOL campaigns
- Design marketing and social media graphics
Required Skills
- Social media trends knowledge
- Content creation (Camera confident)
- Canva and video editing (CapCut)
- English, BM fluency (Chinese is a plus)
Job Details
Social Media & Content Creation
- Plan and execute a monthly content calendar (TikTok, Instagram, Facebook, 小红书, etc).
- Produce short-form videos and basic edits for product highlights, behind-the-scenes, and lifestyle content.
- Write captions, product stories, and trending copy.
- Monitor engagement, comments, and messages.
Influencer & KOL Coordination
- Identify suitable creators and manage collaborations.
- Prepare KOL briefs, product shipments, and campaign tracking.
- Evaluate the performance of KOL posts and optimize for future campaigns.
Branding & Creative Execution
- Assist in designing simple marketing materials using Canva (posters, social media graphics, packshots).
- Coordinate with external designers, photographers, and videographers when needed.
- Maintain consistent brand voice and visual identity.
Requirements
- Not Camera Shy, as you need to be a content creator.
- Strong understanding of social media trends.
- Basic design skills (Canva) and video editing (CapCut or equivalent) or any webapp you are familiar with.
- Good communication skills in Eng, BM (Chinese is a plus).